Posted:3 months ago
On September 20, 2017, we co-hosted a live-stream from Google headquarters on the topic of B2B. The speakers in the videos are:
Diarmid Thomson, Head of Industry, B2B at Google. In today's digital world, the B2B buying process continues to evolve, affecting buyers' path to purchase and ultimately conversion. Diarmid will explain how businesses can get ahead by adjusting their advertising strategies to target consumers where they are spending their time.
Helen Edwards, Account Manager, B2B at Google. Helen will be sharing B2B best practices, tools, and strategies to leverage smarter digital advertising efforts, helping advertisers connect with customers in the right place and at the right time.
Online advertising can help any business grow. If you are interested in attending one of our future events co-hosted with Google, please contact us at firstname.lastname@example.org.
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